7th LANE: Redefining Property Management and Home Interiors
- May 10, 2023
- Brandz Editor Team
- 0
Archana Sankarnarayanan, Founder, 7th LANE
Introduction:
In the competitive world of real estate and property management, 7th LANE, founded by Archana Sankarnarayanan, has emerged as a prominent player. Established in October 2020, this Bangalore-based firm specializes in providing comprehensive property management services, with a focus on home interiors. With a strong belief in understanding client requirements and delivering the best value for their investment, 7th LANE has quickly gained a reputation for making property buyers’ lives easier. This article will delve into Archana’s journey, the inception and present status of 7th LANE, the impact on society, the specialization in home interiors, the unique selling proposition (USP), and future prospects of the business. Additionally, Archana will share her experiences, struggles, and learnings as an entrepreneur, offering valuable insights to budding architects and designers.
Background and Inception:
Archana Sankarnarayanan, the founder of 7th LANE, is a Bangalore native with professional experience in the global financial services sector. After almost 18 years of working in operations, account management, and credit strategies, Archana decided to pursue her entrepreneurial dreams. The inspiration to start her own business stemmed from her desire to make her own decisions and take control of her career. The idea of property management services came to her during her time as an NRI in Dubai, where she faced challenges in finding a reliable company to manage her properties in India. When the COVID-19 pandemic struck and Archana lost her job, she saw an opportunity to fulfill a need in the market. With a basic investment and a well-planned business model, she founded 7th LANE in October 2020.
Defining the Business:
7th LANE, specializing in property management and home interiors, has quickly gained recognition for its exceptional services. The company serves as a one-stop solution for all property-related needs, offering a hassle-free experience to property buyers. By simplifying the process and streamlining paperwork, 7th LANE saves clients valuable time and eliminates the need to liaise with multiple intermediaries. The firm’s expertise lies in providing personalized home interiors that transform houses into comfortable and aesthetically pleasing homes.
The USP of 7th LANE’s design and work is their focus on client satisfaction and attention to detail. They understand the importance of client psychology and requirements, ensuring a deep connection and empathy throughout the design process. This client-centric approach sets them apart from competitors. Furthermore, 7th LANE’s commitment to consistently delivering high-quality service has led to a significant client base, with 90% of their business coming from existing client references.
Impact on Society:
By simplifying the property buying process and providing exceptional home interiors, 7th LANE has made a positive impact on society. Their services cater not only to NRIs but also to local clients, making property management accessible to a wider audience. Through their expertise and dedication, they have eased the burden on property buyers, ensuring a seamless and stress-free experience. By saving clients’ time and offering reliable solutions, 7th LANE contributes to the overall efficiency and growth of the real estate industry. The company’s commitment to client satisfaction and personalized designs has also elevated the standards of home interiors, enhancing the living experiences of homeowners.
Challenges and Learnings:
As an entrepreneur, Archana has faced numerous challenges, particularly as a woman in a male-dominated industry. Overcoming societal expectations and biases, she has persevered and remained goal-focused. The initial stages of her business journey were filled with hardships, demotivation, and failures. However, Arch Archana’s resilience and determination led her to analyze the shortcomings, seek guidance from mentors, and develop effective strategies. By networking with coworkers and continuously educating herself about startups and entrepreneurship, she gained the knowledge and insights needed to overcome obstacles. Archana’s unwavering belief in herself and her work ethic enabled her to crack her first deal, paving the way for the success and growth of 7th LANE.
The essentials required to start a business or pursue a profession, according to Archana, are a strong will, patience, and perseverance. While the initial stages may be challenging and disheartening, it is crucial to stay focused and keep moving forward. Archana’s journey serves as a testament to the power of determination and self-belief.
Regarding the future prospects of 7th LANE, Archana envisions continued growth and expansion. The company has already diversified its services to include primary markets, resale properties, and various other offerings that cater to clients’ needs. The service-oriented approach and the trust established with clients have positioned 7th LANE as a reliable and preferred choice in the real estate industry.
Archana’s message to budding architects and designers is to embrace lifelong learning. She believes that constant self-improvement and staying updated with the latest trends and techniques are essential for success in this field. She advises aspiring professionals to be confident, unafraid to speak up for their beliefs, and celebrate every achievement, no matter how small.
In recognition of her outstanding work and dedication, Archana and 7th LANE have received several accolades. They were awarded the “Preferred Vendor – Under Rental Services” by the Brigade Orchards Deodar Association Owners Association and the “Women-Led Start-up of the Year” at the International Excellence Awards by Kiteskraft Productions. These achievements serve as a testament to the quality and impact of 7th LANE’s services.
Archana Sankarnarayanan’s entrepreneurial journey and the success of 7th LANE highlight the power of perseverance, self-belief, and a client-centric approach. By providing comprehensive property management and exceptional home interior services, 7th LANE has made a significant impact on the real estate industry. Archana’s experiences, challenges, and learnings serve as valuable lessons for budding architects and designers, emphasizing the importance of continuous learning, self-confidence, and client understanding. As 7th LANE continues to scale new heights, it remains dedicated to delivering exceptional services and exceeding client expectations in the ever-evolving world of real estate and home interiors.