PERCEPT INTERIOR DESIGN: Crafting Unique Spaces and Enhancing Lives
- October 20, 2023
- Brandz Editor Team
- 0
Srividya Joshi and R. Sudarsan Iyengar, the creative minds behind PERCEPT INTERIOR DESIGN, are a sibling duo that embarked on a journey into the world of design with a shared passion for creating spaces that evoke emotions and transform lives. Their firm, located in Bangalore and branching out to multiple cities across India, has become synonymous with client-centric design solutions and innovative approaches.
Growing up, Srividya and Sudarsan were deeply intrigued by how spatial arrangements influenced emotions and interactions. This fascination led them to delve into the field of interior design, where they discovered the profound impact of well-designed spaces on lifestyle and well-being.
Their professional journey began with years of enriching experiences working in various design studios, honing their skills and imbibing knowledge from industry stalwarts. The duo gained exposure to diverse projects, from high-end luxury residences to influential retail and hospitality brands, refining their craft and nurturing their unique design language.
In March 2022, driven by their passion and a desire to express their distinctive design ethos, Srividya and Sudarsan established PERCEPT INTERIOR DESIGN. Their business ethos revolves around placing the client at the core of their creative process, understanding their needs, and translating them into bespoke design solutions.
Their firm’s impact transcends mere aesthetics. Recognizing that good design profoundly influences one’s state of mind and well-being, they strive to create spaces that act as platforms for a desired lifestyle, fostering joy and comfort for their clients.
The duo specializes in understanding clients’ needs across various segments, ensuring that every project receives personalized attention and a unique design concept. Their approach lies in presenting multiple solutions to each design challenge, providing clients with the most elegant, functional, and comfortable designs.
Key to their success is the establishment of trust with their clients, especially in introducing new design approaches. Overcoming initial challenges, their consistent performance and dedication have garnered immense love and trust from clients, resulting in prestigious projects and expansions into new cities.
Their vision focuses on conceptual, personalized design services, steering clear of stereotypical designs. This vision proved to be the differentiating factor in the market, attracting collaborations with prominent brands and private clients alike.
PERCEPT INTERIOR DESIGN’s unique selling proposition lies in their client-centric approach. By establishing personal connections with clients, they gain invaluable insights that shape their design approach, resulting in each project being distinct and tailored to the client’s aspirations.
Despite numerous successful projects, two that remain close to their hearts are a weekend cottage on the outskirts of Bangalore and a residence design in Jamnagar, Gujarat. These projects, designed for relaxation and multi-generational living respectively, were created while respecting clients’ needs and budget, bringing immense satisfaction to the design duo.
Addressing the evolving trends in architecture, Srividya and Sudarsan emphasize the importance of sustainable and green architecture, infusing these elements into their designs where possible. They understand the significance of integrating environmental consciousness with functional design.
Highlighting the essence of comprehending client psychology, they stress its paramount importance in directing the design narrative. Beyond knowledge and skill, understanding clients’ needs shapes the uniqueness of each project.
Their entrepreneurial journey has been a learning experience, teaching them to uncover beauty in various forms and provide contexts that accentuate it. Their advice to budding architects and designers is to immerse themselves in life experiences, as design transcends mere spaces; it encompasses interactions, emotions, and existence itself.
Srividya Joshi and R. Sudarsan Iyengar, through PERCEPT INTERIOR DESIGN, have not just crafted spaces but have sculpted experiences. Their journey is a testament to passion, innovation, and a commitment to creating designs that resonate with the essence of their clients’ aspirations and lifestyles.