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HomeLatest NewsConversational AI Unicorn Gupshup Raises $60 Mn to Accelerate Global Expansion

Conversational AI Unicorn Gupshup Raises $60 Mn to Accelerate Global Expansion

  • July 23, 2025
  • Brandz Editor Team
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Conversational AI startup Gupshup has raised $60 million (approximately INR 500 crore) in a fresh funding round consisting of a mix of equity and debt. The investment was led by Globespan Capital Partners and EvolutionX Debt Capital. This latest fundraise comes at a crucial juncture for the company, which is aiming to deepen its presence across key global markets and invest heavily in product innovation.

Table of Contents

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  • Gupshup Eyes Expansion in Emerging Markets
  • From SMS to AI: Gupshup’s Evolution
  • A Strategic Move Post-Layoffs
  • Gupshup’s Journey So Far

Gupshup Eyes Expansion in Emerging Markets

The newly secured funds will be used to enhance Gupshup’s conversational AI and messaging platform, which is currently being adopted by enterprises around the world. The company plans to scale operations in India, the Middle East, Latin America, and Africa, with an emphasis on building localized solutions for businesses in these regions.

The funding will also help Gupshup strengthen its sales and marketing teams, accelerate product innovation, and improve customer engagement capabilities across channels like WhatsApp, Instagram, SMS, and web chat. As AI-powered conversations continue to redefine customer experience, Gupshup aims to be at the forefront of this transformation.

Read Also :- Escape Plan Raises $5 Mn Seed Funding to Revolutionize Travel Accessories Market with Design-Led Offerings

From SMS to AI: Gupshup’s Evolution

Founded in 2004 by Beerud Sheth, Gupshup started as a basic SMS platform. Over time, it evolved to offer rich messaging and conversational tools for platforms like Facebook Messenger, WhatsApp, and Instagram. In 2024, the company pivoted to focus more deeply on enterprise-grade conversational AI solutions, targeting industries such as retail, BFSI, travel, and e-commerce.

Today, Gupshup’s platform powers millions of customer interactions daily for over 45,000 businesses, providing solutions that include chatbots, voice bots, customer support automation, and marketing campaigns.

A Strategic Move Post-Layoffs

This funding round also follows a difficult period for Gupshup, which laid off 200 employees just two months ago in a strategic restructuring move aimed at realigning resources and improving operational efficiency. Despite the layoffs, the new funding indicates renewed investor confidence in the company’s long-term vision and market positioning.

With increasing demand for automated, AI-driven customer experiences, Gupshup is capitalizing on the shift from traditional communication methods to more intelligent and scalable platforms.

Gupshup’s Journey So Far

Gupshup reached unicorn status in 2021 and has since steadily grown into one of the most promising conversational AI companies in the world. Its platform supports over 30+ messaging channels, offers multilingual support, and integrates with leading CRM systems, enabling businesses to deliver personalized and context-aware interactions.

The company’s focus on emerging markets has helped it tap into a large and growing base of digital-first consumers and businesses, especially in regions with increasing mobile penetration and digital transformation initiatives.


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