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HomeLatest NewsPioneering Genetic Wellness: Stan Serrao’s Vision for a Healthier India

Pioneering Genetic Wellness: Stan Serrao’s Vision for a Healthier India

  • December 13, 2024
  • Brandz
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As healthcare increasingly shifts toward personalized and predictive solutions, genetic testing has emerged as a critical tool. Leading this transformative field is Stan Serrao, the CEO and Managing Director of Welocity Life Sciences Pvt Ltd, also known as Welocity Genetics. Based in Mumbai with operations across India, Serrao is dedicated to helping individuals unlock the potential of their genetic information to enhance their health and wellness.

Welocity Genetics offers a unique service: a one-time, comprehensive DNA test designed to provide insights into genetic strengths and weaknesses. This test identifies root causes of existing health conditions and predicts potential future risks, allowing individuals to take a proactive approach to their health. Serrao emphasizes the uniqueness of genetic information, likening it to fingerprints or eye patterns, and explains that their services enable better health management by leveraging this individuality.

A core focus of the company is predictive wellness, which sets it apart from traditional healthcare models. By analyzing genetic predispositions, Welocity Genetics develops personalized wellness plans tailored to each individual’s genetic profile, including recommendations for diet, exercise, and lifestyle adjustments. Despite the immense potential of this approach, Serrao highlights key challenges such as a lack of awareness and education about genetic wellness in India. Although genetics is one of the fastest-growing fields in life sciences, it remains relatively new in the country, with limited familiarity among both healthcare professionals and the general public.

Another significant challenge is the perception of genetic testing as prohibitively expensive, with many people comparing it to routine blood tests. Serrao points out that this misunderstanding overlooks the depth of information and predictive insights DNA testing provides. Additionally, modern lifestyle habits, especially among the younger generation, contribute to health risks, making the need for awareness campaigns even more critical.

To address these challenges, Welocity Genetics invests in extensive education efforts through online and offline campaigns, highlighting the benefits of genetic testing. The company’s services include scientifically backed predictions of future health risks and comprehensive support through a 12-month wellness help desk. This ensures clients receive personalized guidance, creating a customized health management experience.

Looking ahead, Serrao is focused on raising awareness about genetic testing and expanding Welocity’s reach through B2B partnerships, franchising, white-labeling, and affiliate programs. The long-term vision is to make genetic testing accessible to as many Indians as possible, enabling proactive health measures that reduce healthcare costs.

For Serrao, the entrepreneurial landscape in India presents unprecedented opportunities, driven by technological advancements and a growing middle class. He encourages aspiring entrepreneurs to take risks, leveraging the resources and platforms available today. Reflecting on recognition at the national level, Serrao views awards as both a validation of the company’s efforts and a valuable branding tool that motivates the team to continue innovating and expanding their impact.

By combining cutting-edge genetic science with a commitment to education and accessibility, Stan Serrao and Welocity Genetics are transforming the way individuals understand and manage their health, paving the way for a healthier future.

“We are living in the golden age of entrepreneurship, thanks to technological advancements, especially the rise of social media, and the growing income levels of the Indian middle class. Age, experience, and capital are no longer barriers. Young entrepreneurs, even in their 20s, are now leading unicorn companies. So my advice? Go for it. The world is your oyster.”

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