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HomeBrand StoriesSuhel Ahmed: A Journey from Modest Beginnings to Industrial Magnate

Suhel Ahmed: A Journey from Modest Beginnings to Industrial Magnate

  • February 29, 2024
  • Brandz Editor Team
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I hail from a middle-class family in Barak Valley, Assam, an area with limited modern amenities. Growing up in an entrepreneurial family, I was inspired from a young age to pursue business, driven by the entrepreneurial spirit of my family elders.

Table of Contents

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  • Business Journey
  • Market and Social Impact
  • Business Description
  • Unique Selling Proposition (USP)
  • Future Prospects
  • Entrepreneurial Inspiration
  • Challenges and Learnings
  • Essentials for Success
  • Market Opportunities
  • Unique Entrepreneurial Traits
  • Advice to Aspiring Entrepreneurs
  • Awards

Business Journey

Inception:
I embarked on my business career on January 1, 2008, in the retail and marketing sector. Our venture, M/s HRD Commercial & Industrial Security Force Pvt. Ltd., began as a partnership firm and later evolved into a Private Limited Company on April 27, 2012.

Present Status:
Our company has grown from serving local areas in Assam to expanding across the entire North Eastern States, ultimately becoming a Pan India company. We provide services to 61 Government Departments and employ over 8,500 individuals, offering them social security as per government guidelines.

In 2021, we diversified into renewable energy, establishing Sunbird Super Energy Pvt. Ltd. We now operate 22 fuel retail outlets in the North Eastern states, generating employment for over 1,850 individuals.

Market and Social Impact

The North East Region faces significant geographical and economic challenges. Our business addresses these issues by establishing administrative and field offices to mobilize our operations effectively, thereby contributing to the region’s economic development and social upliftment.

Business Description

HRD Commercial & Industrial Security Force Pvt. Ltd.:
We are a leading manpower outsourcing service provider, catering to various government departments across India. As part of our Corporate Social Responsibility (CSR), we collaborate with NGOs, VOs, and SHGs to promote IT education, vocational training, health check-ups, and social awareness programs.

Sunbird Super Energy Pvt. Ltd.:
Our foray into the renewable energy sector includes biofuel and lubricant businesses. We aim to revolutionize the energy sector in the North East and beyond.

Unique Selling Proposition (USP)

Our success is rooted in team work and honesty. We pride ourselves on our commitment to integrity and dedicated service.

Future Prospects

We are advancing towards a green revolution with ventures in biofuel, plastic recycling, and various industrial projects. Our upcoming projects include a mineral water plant, food processing units, and an electric vehicle brand, Sunbird EV, which is set to launch soon.

Entrepreneurial Inspiration

My family’s entrepreneurial background and my mother’s unwavering support and inspiration have been pivotal in my journey. My sister, a mentor and best friend, has also played a crucial role in my success.

Challenges and Learnings

Starting in the economically underdeveloped North East region, we faced significant challenges in sourcing qualified professionals and necessary manpower. However, through hard work and dedicated teamwork, we overcame these obstacles and achieved our current status.

Essentials for Success

Self-determination, sincerity, honesty, and hard work were essential in starting and growing my business. These values continue to drive our success today.

Market Opportunities

Recognizing the changing business landscape, we have diversified into next-generation projects to ensure long-term sustainability and growth.

Unique Entrepreneurial Traits

My unwavering commitment, honesty, and integrity have been key to my success as an entrepreneur.

Advice to Aspiring Entrepreneurs

For those starting out, the pillars of success are self-determination, hard work, and adaptability. Embrace challenges and stay committed to your goals.

Awards

I am honored to have received the India Achievers Award 2023.

Through dedication and perseverance, we continue to strive for excellence, contributing to the economic and social development of our region and beyond.

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