Prakash Yadav, Founder and CEO, Bachat Mantra
Save today to plan your future better tomorrow. Yes, to instil the same feeling Prakash Yadav founded the Bachat Mantra, a firm which guides, plans and executes personal and business finances with efficiency and detail. With ‘Bachat hein toh sab mumkin hein’ (if you save money anything becomes a possibility) as the motto, Mr Yadav wants to lead the firm to the gates of every Indian household.
“India has a population of 130 Crore people with 30 Crore pan cardholders. It is a good market for financial advisors.”
As an entrepreneur, Prakash Yadav wants to help people save money and invest it wherever there is an opportunity. He believes that this field needs to be more social rather than completely corporate. With just 10% of the population of India getting a pension from the Indian Government, it has become the need of the hour to plan and invest the well-earned money correctly and efficiently. The experts in Bachat Mantra lead by Mr Yadav guide the clients through these steps to ensure a better future to them and their families. According to Mr yadav, the amount of money earned matters less when compared to where the same money is invested.
“Everyone has become serious about saving and investing the money they earn. They realise that if done correctly, it can be very profitable in the long term plan.”
The journey to building a successful business wasn’t easy. Mr Yadav had to face all the difficulties on every turn. There was a great competition from the various banks and other financial consultancy firms that Bachat Mantra had to deal with. Mr Yadav wished to make his business unique by being emphatic to the various problems and needs of the common man in our country. To identify with these needs, he worked with many social organisations to ensure that his company remains trustworthy against all the odds. The biggest problem that he faced was to gain peoples trust. Accordance with his experience, most of the families he targeted had bitter experience in the past when it came to money. He had to convince them to have faith in his firm to ensure the best results. His social personality and client-first attitude have largely contributed to the success of his business.
So truly is he dedicated to and driven by his work that his inspiration is the Statistical Data of India. The opportunity India has for his firm as a market. His idol is Narendra Modi himself who according to Mr Yadav, has the ability and seriousness to improve India’s health, education, wealth and welfare.
Mr Yadav worked in the TATA Asset Management Company for 14 years. This experience with one of India’s largest Industries, paired with an additional 4 years of start-up forms the base of Prakash Yadav’s knowledge about the finance field. Using this knowledge and the expertise of his partners and employees, Mr Yadav dreams of reaching every household of India and helping them plan their finance efficiently.